Guests stepped into an immersive world where the HSBC Premier lifestyle was showcased.
There comes a time when wealth shifts from being a finish line to becoming the foundation for a richer existence, one defined by vitality, freedom and the kind of experiences that cannot be measured on a balance sheet. It is a life where opportunity arrives without effort, where borders fade into irrelevance and where personal well-being and financial mastery move in perfect synchrony.
For Malaysia’s most discerning individuals, HSBC Premier’s reimagined offering distils these ideals into a single, seamless relationship. It is an invitation to live guided by four pillars: Wealth, Health, Travel and International. Each is meticulously curated for those who accept nothing less than exceptional.
At its recent unveiling, held at Immersify Kuala Lumpur within The Labs @ Bukit Bintang City Centre, guests stepped into an immersive world where the HSBC Premier lifestyle was showcased in high definition. Digital vistas envisioned a life in which every luxury, safeguard and opportunity is already within reach, in concert with the four pillars.
“Affluent customers now seek holistic solutions that help them accelerate their wealth while placing their health and well-being at the forefront,” says Linda Yip, HSBC Malaysia country head of international wealth and premier banking. “Achieving a balance of these needs allows them to grow, protect, enjoy and preserve their wealth for generations.”
Wealth, elevated
With access to more than 350 diverse investment solutions — from unit trusts and bonds to sukuk, structured products and insurance/takaful protection plans — HSBC Premier clients have the world of finance at their fingertips. Behind every portfolio is a dedicated relationship manager, supported by wealth and insurance specialists who draw on HSBC’s global market intelligence to craft strategies that grow and protect.
Even the process is luxurious: A fully digital wealth platform allows investments to be viewed, analysed and adjusted anywhere, any time. It is an approach that has earned HSBC such accolades as Best Wealth Manager in Malaysia and Best Digital Wealth Management Experience.
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The all-new HSBC Premier anchored on four pillars: Wealth, Health, Travel and International covers an extensive new proposition, ranging from wealth solutions, health and travel privileges to more convenient and easier access in international banking
From left: Jalpesh Vakharia, Head of Retail Product, IWPB, HSBC Malaysia ; Marina Bacchiani, Senior Vice President, Account Management-Global, Mastercard; Guilherme Bueno, Head of Customer Segments and Propositions, IWPB, HSBC; Linda Yip, Country Head of IWPB, HSBC Malaysia; Kai Zhang, Head of IWPB Asia, HSBC; Dato’ Lau Beng Long, President of Sunway Healthcare Group; Dato’ Omar Siddiq, CEO, HSBC Malaysia; Harpreet Grewal, Head of Lending, Wealth and Premier Solutions, IWPB, HSBC; Heather Goh, Head of Customer and Marketing, IWPB, HSBC Malaysia.
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Health as the new luxury
Vitality is the truest form of affluence, a concept embodied by HSBC. Premier clients enjoy 30% savings at Sunway Medical Centre Damansara and 20% at other Sunway Medical Centres, while Premier Elite members are entitled to a complimentary Elite Signature health screening at any Sunway Medical Centre, bookable through Premier Elite Assistance.
Wellness is equally considered. Premier members enjoy a 20% discount on postnatal care packages and thoughtful gifts at Sunway Sanctuary. Meanwhile, Premier Elite clients in the Klang Valley may indulge in a complimentary third night in the Signature One Suite at Sunway Sanctuary and receive an exclusive 35% discount on selected Sunway Home Healthcare professional services — delivered in the privacy of their home.
Travel in style
When the world calls, HSBC answers with privileges designed for effortless journeys. The Premier World Mastercard offers 15x Reward Points for every RM1 spent abroad, with accelerated rewards for groceries, online shopping and selected partners including Lazada, Shopee, Zalora, Grab and Fave. Six complimentary visits to Plaza Premium Lounges, up to US$500,000 travel insurance offered by Mastercard and global data roaming in more than 120 countries transform every trip into a privilege.
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Borderless life
Named Malaysia’s Best International Bank by Euromoney, HSBC ensures clients can move across continents with ease: Worldwide Premier recognition, zero-fee Global Money Transfers to more than 50 countries, preferential exchange rates and the ability to open overseas accounts before stepping on the plane. Multiple HSBC accounts across continents can be viewed in one place, with multicurrency access through the Premier Everyday Global Account.
With HSBC Premier comes the assurance that life’s most important opportunities, luxuries and safeguards are already within reach. For those who aspire to live without compromise, this provides the confidence they need to know their wealth, well-being and lifestyle needs are perfectly aligned.
In conjunction with the launch of the new enhanced HSBC Premier, customers who join HSBC Premier or HSBC Premier Elite can earn 4.28% a year on their six-month Time/Term Deposit/-i placed with HSBC and get reward points, which allows customers to redeem flight tickets more quickly. Customers who choose to invest or insure can get higher returns of up to 10.88% a year on their Time/Term Deposit/-i placements.
