Between dashing from home to office, school, supermarket, daycare centre and back home to children and chores, tiredness creeps in and with it, debilitating thoughts. Zcova’s Affirmation Jewellery aims to banish them and, instead, remind women daily that they are unique, loved and capable of achieving what they set their minds to.
Self-love frames the brand’s pendants engraved with symbols reflecting the essence of empowering words to help women overcome limiting beliefs and focus on their strength and power. Turning negative thoughts into positive action is the first step towards changing one’s mindset.
Harnessing positive thinking reinforces the importance of nurturing our wellbeing. Do it consistently and these affirmations become daily reminders of what we want to do with our life. Like ideas embedded in our subconscious, good intentions can burst and become reality.
Choose from different affirmations the brand has designed based on empowering quotes that speak straight to your heart. Or, customise one that best suits you and have it engraved on an 18mm pendant that, strung on a chain, becomes a wearable reminder of your goal.
If courage in the face of challenges is what you lack, a pendant engraved with a tiger may prompt you to pounce on opportunities as you chase your dream. Still healing from an emotional setback? The lotus, which blooms in muddy waters, is a comforting reminder. A butterfly motif representing transformation and growth encourages self-belief while a hummingbird gazing at the sun inspires hope.
Life is short and the woman who wants to embrace herself can take a leaf from the dandelion, which is easily blown away by the wind. And for a gentle reminder about gratitude, get a father and child design that takes you back to where you came from.
This article first appeared on Apr 10, 2023 in The Edge Malaysia.