local brand

Co-founded by Alistair Tan, Azril Izzat Zulkiflee and Wong Jian Eu, the label demonstrates how thoughtful design can extend beyond garments to shape everyday living.

The local brand is rooted in familial love, offering vibrant and timeless pieces.

The homegrown artisan also stresses the importance of quality craftsmanship.

The entrepreneur discusses how the homegrown brand is a blend of Malaysian spices and challenges stereotypes about fizzy drinks.

Her minimalistic accoutrements are reminders of intent and introspection.

Their 3D-printed products include colourful flower pots and trinket boxes, designed to feel playful and bring joy into a living space.

The local brand's lineup consists of backpacks and caps that join together via a ‘bonding system’, symbolising the connection between parent and child.